Archive for October, 2009:

Companies Must Plan Holistically For Social –Beyond Marketing

Having just returned from vacation, (hence the break from blogging) I had the distinct pleasure of keynoting Silicon Valley AMA last night at Cisco’s Telepresence suites in Santa Clara. In my opening keynote, I had a specific message to marketing leaders in the valley to think holistic about social. I outlined some of the major

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Improving Site Search With Rules, Analytics & Rich Auto Complete

For major sites one of the most important features is a good search facility. Customers, especially non-savvy ones, use the search feature a lot and it’s vital that it offers a good user experience. Since a lot of users type quite strange keywords into search engines it’s not really enough to rely on simple text

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Great SEO Starts with the Right People

Hiring the right SEO team is tough for even the most experienced SEO’s. You’ve had a lot of success getting high rankings, growing your traffic and nurturing the bottom line, but when it comes to growing your own SEO team, do you have an expert’s toolkit? SEO is attitude and aptitude over experience That statement

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3 Ways Google Can Show What Your Readers Want

Guest Post by David Godot. All bloggers secretly wish that their readers would just tell them what to write about. But selecting new topics is seldom so easy. Well, what if I told you that Google has devised a system that allows you to tap into your readers’ psyche and magically predict which topics will

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